Reach Wins Scion NextUp Emcee Competition

Scion recently announced the winner of the NextUp Emcee competition, Kansas City's Reach, who is described as "old school" and "blue collar" and who won "$5000 in cash, the opportunity to perform at Scion events, and a fully produced music video."

You may recall that the NextUp competition was the center of some controversy when Bavu Blakes was eliminated for his lyrical content.  However, that issue shouldn't detract from the victory of Reach whose winning track, Comin' For You, can currently be heard at the NextUp website.

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Video From Reach: Scion NextUp Emcee '06 Winner