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« July 22, 2007 - July 28, 2007 | Main | August 5, 2007 - August 11, 2007 »
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Elliott Wilson responds to being held to journalistic standards by making me the subject of a weak postscript following a rather sad attempt at humor Mr. Wilson calls YN’s Top 10 Coldest MC’s:
P.S. Um.. Clyde Smith. Clyde Smith. Prohiphop.com. Prohiphop.com. Prohiphop.com. You happy now? You got your attention. I spoke to an editor from Folio. Let’s hope I don’t get misquoted. Stay tuned sucker.
Well, that's Elliott's biting response to such ProHipHop classics as:
XXL 10th Anniversary Covers: Pretend Controversy & XXL's Chief Advertorialist Elliott Wilson
&
Industry Pros Term Elliott Wilson's Back Cover Ad "Offensive" & an "Egregious Violation" of Ethics.
But then that level of maturity is what we've come to expect from Elliott "I ain’t gotta answer n*ggas" Wilson, who corporate lunkheads would term the "big swinging dick" of the hip hip magazine industry as Editor-in-Chief of XXL, a seriously popular publication owned by the powerful white men of Harris Publications and fronted by well-paid black men who dress in frumpy clothes and talk smack:
Awnaw! Hell naw! YN done up and done it now. As if the front cover wasn’t controversial enough, how dare this dude throw himself on the back cover of his magazine. f*ck it, why not? It’s a celebration, b*tches. It’s been 10 years and I ruled eight of them, why shouldn’t I feel myself? No pause. P.S. I’m not really wearing any Roc-a-wear.
[By the way, Harris Publications also owns Harris Outdoor Group, the creators of such uplifting titles in the Harris Tactical Group series as Custom Combat Handguns and Concealed Carry Handguns. Just thought you kids might want to know who your parents' dollars are supporting and where to learn more about concealed combat handguns!]
In case you're wondering, Elliott's mention of leading magazine management trade publication FOLIO refers to an excellent if all too brief article by FOLIO Associate Editor Jason Fell, Does XXL Ad Cross the Ad/Edit Line?:
Even before it hit newsstands this week, the September (10th Anniversary) issue of XXL had raised eyebrows among professionals in the publishing industry..."No person on an editorial staff should ever be involved in producing or participating in advertising," says ASME executive director Marlene Kahan. "[The XXL ad] appears to be a violation of ASME guidelines."
Oh, those pesky professional guidelines. They're like mosquitoes to the Great Lion that IS Elliott Wilson!!!:
"Bottom line, this is a one-time only ad. I’m not wearing Rocawear clothes in it and I wasn’t compensated for it," Wilson says in an interview with Folio:. "While other ads in their campaign will be all over the place, this one will only be seen on the cover of XXL."
Damn, now I feel bad. The guy didn't get paid, doesn't know how to dress and nobody's going to recognize who this old geezer is anyway.
But will that stop Elliott Wilson? No, Industry Titan Elliott Wilson is a man who Will Not Lose, even if he had to give Rocawear a free back cover ad and complimentary modeling services in order to be included.
Hey. has anyone else noticed what a decrepit pit XXL's pretentiously titled "Columnist" section has become? Except for occasional appearances of non-exclusive content from Jay Smooth, it's looking kind of dead and I speak as someone who big upped their launch.
Well, see you soon! I've got to go clean these heads before shrinking them. They're going to look great on the mantlepiece!
Next up on ProHipHop's Hip Hop Crafts Corner:
How to shrink the severed head of an Industry Titan!!!
I've become a big fan of DrJays.com blog and quickly added it to World Cypher even though I never really check out the clothes they have for sale except when I need to see an example of something in the news. That statement might strike old school business types as evidence of wasted energy but that would be missing the beauty of what they do with this blog.
Though I would prefer to have the blogger or bloggers identified, other than that, I think everything they do is right on target for a blog intended to support a business through the provision of entertaining content closely tied but not limited to their core business.
So, looking at the current home page, one sees posts about fashions they carry, posts about celebrities whose lines they carry and posts documenting visits by celebrities whose lines they will be carrying.
They also link out to other blogs when there's relevant coverage such as their post about ProHipHop's hyphy boot post. Though I doubt they link to direct competitors, linking out is key to building communication and presence and they're successfully linking out to thematically related blogs that have relevant content without having to big up or attack the competition.
One more category of posts well worth considering are those that feature thematically related news not directly connected to anything they carry but intended to spur discussion, such as this post about Mary-Kate Olsen.
I could point to more but that already covers a lot of territory. While DrJays does have the added benefit of regular celebrity visits, any business blog can be used to open up a window into the life of a company in a way that will draw in readers. Though guys sitting at desks and talking a lot are already too common on hip hop company blogs, visits by cool people are always good as are celebratory events and other activities that help give readers a personal connection to the business and the brand.
For example, say you've got a tiny store in a tiny town and you think you don't need a blog. A better way to approach the issue is not to ask whether or not you need one, cause everybody already knows who you are, but rather to explore how a blog could deepen your relationship with the community you already serve.
One idea along those lines would be to make your customers the stars. Let's say somebody buys the first piece from a line you're hoping to cash in on and you take their picture and feature them on the blog. Suddenly they're a superstar for a couple of days plus, since blogs readily archive material, they can link to it from their MySpace blog giving longer life and broader reach to your content while helping promote your current stock.
That's right, now you're not only a retail artist but a content creator and star maker and all you did was start a blog that featured your customers wearing your merchandise.
Other related possibilities would be to make your neighborhood a star by visiting nearby stores and featuring the characters that hang on your block. If your business takes you into the community or on the road, that offers more content possibilities that are real, not something phony or irrelevant or manufactured in the crazed mind of a publicist [no disrespect intended].
By blogging on the open web with content that goes beyond whatever they're carrying at the moment DrJays can dramatically extend their reach. So I may not buy their clothes or visit their store, though I'd probably drop in now even if I wasn't shopping, but I'm writing about them because it relates to my blog. But I'm really writing about them because I check for them and enjoy their content.
Since they do mail order, that extends their reach in a potentially direct manner, especially since fashion is the biggest category for which web surfers check at ProHipHop. But I think that even if you don't do mail order, the examples above show that such an overall approach with context specific details can help even a small local business with no plans to serve a broader community.
Featured Blog:
DrJays.com Blog
One of my favorite features at World Cypher has been the Flickr photo strip for photos tagged hiphop. When big shows are on, like Rock The Bells, I'll usually see photos there first and you'll see stuff from all over the world. But what provoked this post was seeing these 80s hip hop flyers from jairoo.
See, marketing history can be fun!
Timberland's Hyphy Black w/Green 6 Inch Boot
Here's what I received from the same pr source as the above photo:
Timberland does indeed have three boots in its Fall 2007 Authentic Youth line that are inspired by the Hyphy scene in the Bay: one is a 6 Inch Premium in Black with Green and White and Black with Orange and White; one is a Roll-Top (same color scheme as 6 Inch) and one is a Euro Dub (same color scheme as 6 Inch). They will hit retail nationwide in mid-August and retail for $145, $110 and $100 respectively (to the order above).
Timberland footwear designers are inspired by all aspects of youth and youth culture, and its my understanding that these particular boots were inspired by a trip that they made to the Bay in 2006.
Talib Kweli Ear Drum Widget
This is the most complex yet least satisfying widget I have ever encountered.
But that's just me. Enjoy!
PS - You'll have to disable popup blockers for full functionality. I am now biting my tongue.
Actually, the Talib Kweli website version requires popup blockers but this one doesn't let me go anywhere to pre-order. I'm running Mac OSX and Firefox, if that matters.
Please let me know in the comments what's happening for you.
Take Two:
It wasn't fair to say that this isn't satisfying in certain regards but it seems like a lot of work to get a series of sentences out of an interesting and in many ways attractive design. Bear in mind that I regularly leave sites that require much waiting at all and would probably diss ProHipHop for related reasons if it wasn't my site.
The screenshot provided for pr purposes gives one a different sense of the underlying design, though it's not quite as enticing and obviously not optimized as a still graphic:
Screenshot of Widget on Kweli's Website
It's an interesting idea with poetic aspects and I do generally advocate experimentation but I just have a strong reaction to things that make me wait and that make me work to get little nuggets of content. Considering the popularity of MySpace with its wide range of clunky bits of coded baubles I'm not the best judge of these things but I typically wouldn't have taken the time to discover the positive side if I wasn't trying to make some sort of judgment call. And this is obviously a much more interesting and attractive experiment than the junky additions to MySpace.
Whether you agree or disagree, here it is, you can judge it for yourself and look forward to more cause I don't see folks stepping back from this kind of thing.
Elijah Wood Guests Stars in Premier of Yo Gabba Gabba!
Yo Gabba Gabba!, "Nick Jr.'s new live-action music series", premiers August 20th with Elijah Wood as guest stars.
The Roots' beatboxer Rahzel will appear at some point in the season but Biz Markie gets the hookup with Biz's Beat of the Day:
The first season of Yo Gabba Gabba! will feature a recurring role by Hip Hop legend Biz Markie in a "Biz's Beat of the Day" segment where he teaches preschoolers how to beat-box, and a recurring role by singer, illustrator and composer Mark Mothersbaugh (Devo) in a "Mark's Magic Pictures" drawing segment. Additional guest stars include, Elijah Wood in the premiere episode ("Eat"), Mya, The Shins, Sugarland, Rahzel, Tony Hawk, Laila Ali, Sean Kingston, Nikki Flores, Hector Jimenez, Smoosh, The Aquabats, The Aggrolites and Cornelius.
It's good to see Biz in on this and I think beatboxing is a great way to introduce kids to the rhythmic magic of hip hop.
Official Site:
Yo Gabba Gabba!
[Photo courtesy PRNewsFoto/Nick Jr./Dave O'Brien/Nick Jr.]
Dice K - Music From The Mound
LL Cool J's classic I Can't Live Without My Radio is included in the short list of songs on Music From The Mound, a selection of tunes chosen by Boston Red Sox pitcher Daisuke "Dice-K" Matsuzaka released today:
The CD, distributed in the United States by EMI Music, features a compilation of American, English and Japanese recording artists selected by Matsuzaka, as well as the new original fan-created track "Gyro Ball," which is also available as a ringtune. Music From The Mound's recording artists include Duran Duran, LL Cool J, Japanese rock group B'z and Jawaiian music group Def Tech.
Official Site:
Dice-K's "MUSIC FROM THE MOUND"
I got a request to pull the Idolator feed from Music Biz Blogs because their prolific nature and inclusion of band news overwhelms the other feeds. Since that was one reason I hadn't added them before, I understood where that was coming from. I pulled the feed and added an Idolator link in the sidebar, so readers who are using the site can check in there if they wish.
I wouldn't have posted that little bit of info alone but it's an example of how individuals who contact me have a disproportionate affect on my decision making process cause I don't get a lot of that kind of feedback.
As World Cypher gets busier I'm considering pulling the news sources out to a separate page and focusing on blogs on the main page. Right now that would primarily mean moving the IceRocket hip hop news search, the Hip Hop Press press releases and the few items I get from SOHH and AllHipHop.
I should point out that World Cypher is intended to be an intense flow of links but I want the page to hold about a day's worth of posts without having to include so many that it slows down the site's performance. So it's a different issue than with Music Biz Press but I'm starting to add so many blogs to World Cypher with more to come that it is exceeding even what I consider a reasonably overwhelming flow of news.
Talk to me here or by email and your wishes may well be granted, at least these tiny insignificant wishes!
clyde(at)prohiphop(dot)com
All pr to:
hiphoppress(at)netweed(dot)com
Update:
Maura Idolator pointed me to the Idolator biz feed and I've added it to the Music Biz Blogs feed.
T.I. Receives Personalized Bottle of Couvoisier
Late last month Courvoisier hosted a "T.I. Vs T.I.P. Album Release Party During BET Awards Week" but for some reason they're just getting around to putting out a press release in which the above picture is described:
Pictured is Chris Mahoney, senior brand director, Beam Global Spirits & Wine, presenting T.I. with a personalized bottle of Courvoisier Initiale Extra, on the red carpet.
Hey, I didn't realize Big Tigger is an "official House of Courvoisier brand spokesperson."
Courvoisier also announced the launch of the House of Courvoisier website to provide information about "upcoming HOC events and promotions."
[Photo courtesy PRNewsFoto/Courvoisier/SOPHIA JONES]
YouTube OnTheRise RAP Edition '07 50 Cent Intro
50 Cent hosts the first promo video for the YouTube OntheRise Rap Edition '07, a contest for rappers that is the "follow-up to last year's highly successful YouTube Underground contest [and] is the first of three genre-specific music competitions."
50 gets an album promotion at the end of the above video. I'm hoping that both Common and Polow da Don, who are the other two judges, will also soon have promo vids. And I say that without a trace of sarcasm.
Also from the press release:
Artists can submit original videos that best represent their talents from Friday, August 10 through Friday, August 17. 50 Cent, Common and Polow da Don will help judge the contest and will select 20 finalists to be presented to the YouTube community on Wednesday, August 29. The YouTube community will then vote on a final winner who will be unveiled on Friday, September 7...
The winner will be awarded a trip to New York City to professionally record a single for G-Unit/Interscope Records, a $10,000 gift card from Guitar Center, and their video will be featured on the homepage of YouTube.
Interestingly enough, this contest even caught the attention of TechCrunch. I didn't notice at first but they're currently running a picture of 50 Cent holding a short bat which is basically a weapon in his world.
Official Contest Site:
YouTube OntheRise Rap Edition '07
Snitch by Ethan Brown
While researching my previous post, Doing Hip Hop Business in a Hostile Environment, I came upon this awesome interview with Ethan Brown at The Smoking Section. Ethan is the author of one of the few must-reads in hip hop writing, Queens Reigns Supreme, and of the upcoming Snitch: Informers, Cooperators & the Corruption of Justice.
To show you what a total geek I've become, here's the part that got me all hot and bothered:
I did a cover story for New York Magazine in the fall of 2003 called “Got Beef?” that was about the war between Ja Rule and 50 Cent and the very beginning of the feds looking at Murder Inc. As I was researching for “Got Beef?” I was doing Lexus Nexus searches and looking at all the news clips from the 80’s about the Supreme Team and Fat Cat. I’d seen just a few things and thought that it was a vastly under covered subject in every way and that it would be a great book...
Most of the first half of the book actually came from a gigantic document dump I was able to get from the feds. I put in a request to have a look at all the case files for Fat Cat, Thomas Mickens and Supreme. I expected maybe a couple hundred pages for each person, and it turned out to be 1000’s of pages each. There was everything from file transcripts to wiretaps. I remember when I got that document dump I thought, "This is the entire book right here." I knew how valuable it was, and it was astonishing. A lot of people who have read the book say, "It seems like you were actually there in some parts." All those quotes and specific details come from 1000's of pages of documents.
Mmm, documents...
And here's the part that makes me sad because of its implication for the future not only of serious hip hop journalism but of all investigative journalism:
Anyone who does investigative journalism is not in it for the money. Investigative journalism by nature is the most work intensive kind of journalism you can take on. That’s why you see less and less investigative journalism at newspapers and magazines. No matter what you’re paid for it, you put in so many man-hours it’s one of the least lucrative aspects of journalism you can take on. I don’t want to dissuade anyone from doing this stuff, but when Queens Reigns Supreme was brought out to publishers in the spring of 2004, basically everyone passed on it. The book was published in paperback original, which is the least lucrative way to publish a book...
The amount of investigative work it takes to put together a project like this...in the end it doesn’t turn out to be some big payday. I’m not in it for the money. I’m in it to tell great stories, to talk about moments of history that are forgotten, and also to get into the nitty gritty of drug policy that you don’t really see written about anywhere else.
Queens Reigns Supreme by Ethan Brown
This interview is just too awesome and there's a whole lot more over at The Smoking Section.
Let's close with a reality check for most of the hip hop industry idiots who claim to be following the code of the streets:
I hope I can say very loud and clear to everyone in the hip hop business..you are not in the streets. You’re insane if you think you live by street rules...You’re in legitimate businesses. You can call the police if there is a problem and you should call them if there is a problem. If someone near you is attacked or killed, talk to the police. It’s crazy how these hip-hop guys have convinced themselves that they are somehow like street guys. What's even worse is they are going around like, Cam’ron did on "60 Minutes" and giving a completely distorted interpretation of what actually happens on the streets. When people say "Oh, no, no one snitches on the streets" and "There's a stop snitching code on the streets", that's absolute bullsh*t. There's no "stop snitching" anything on the streets. Everyone's snitching. If you knew anything about the streets you would know that.
This is where hip-hop has become so doomed lately, in this confusion that rappers are street guys. You are not street guys. Get out of that mentality. It’s killing hip hop creatively, and it’s killing [it] morally. I just think it’s a disaster. A big part of what my first book is about is the historical moment in which hip-hop began to adopt all these street ideas and street icons like Supreme and what the consequences were. I think now we're living with those consequences.
While I think there were many moments that preceded this one, he makes a strong case for his argument in Queens Reigns Supreme. I've often lamented the lack of both serious business coverage and investigative journalism related to hip hop. Big ups to Ethan Brown for doing it.
Hey, Ethan's got a blog!
Related ProHipHop Coverage:
Ethan Brown Moves to New Orleans
Some of the best people I know are involved with hip hop business.
Now the good folks are going to have to bear the brunt of a moral panic that I did not believe was coming. But somewhere between hip hop getting blamed for Imus and then for Michael Vick, I started to feel the avalanche of public opinion headed in our direction and I think that this game is going hardball.
It's one thing to bury the N-word in an old school media event and it's quite another for politicians to begin examining $3 billion in "New York State's investment and pension funds" devoted to the entertainment industry for signs of support of content deemed offensive.
Though Stanley Crouch gleefully describes this investigation as a "spear" that is "being prepared for the hip-hop dragon", the senators from New York are not specifying hip hop. But the Grouch and I both recognize that hip hop will provide the rationale and the focus for much of what will come if Senators are targetting "material that is hostile to a given ethnic group and to women".
[Of course, I'll be able to leverage the situation by expanding the Harris Publications File and putting it in the right hands cause you know I'd snitch.]
Hip hop business people aren't the only ones who should be concerned, since the gaming industry will also fit the bill quite nicely but, in times of moral panic, people take action against things they don't understand and therefore misinterpret, like Swizz Beats' It's Me Snitches.
I think we're going to see a lot of "kill them all and let ___ sort them out" behavior in the days ahead. Given that the Republican party is in disarray and the Democrats are always happy to follow a trend, politicians need a common foe to mobilize support and hip hop is all too easy right now.
If you're trying to stack dollars from hip hop related businesses, consider diversifying as rapidly as possible unless, of course, you've learned to monetize demonization in a hostile environment.
Update:
Here comes Rev. Al and the National Action Network with a new chapter of the organization in Chicago:
The first initiative of the Chicago chapter is slated as The NAN Decency Initiative national "Day of Outrage" against the continuous use in the music recording industry of the words "n*gga," "b*tch" and "ho." Reverend Sharpton, who has persistently challenged the entertainment industry on denigrating lyrics, will lead a protest in 20 cities including Chicago on August 7th to call for the withdrawal of public investments from companies that won't clean up their act. In many states billions of dollars from state pension funds are invested in the entertainment industry. The overall goal is to establish a single standard that will be adopted by media and entertainment entities that will respect all people regardless of race, gender and sexual orientation.
Between getting over my recent illness and looking for a job in a nice setting [even though I write about hip hop and everybody hates hip hop right now], I'm feeling so totally fried I thought I wouldn't be able to post today.
So let me just say thanks to Lynne d Johnson for momentarily reviving my spirits with her newest post regarding her participation in BlogHer. Lynne briefly considered giving up her longtime blog but, since diving back in, she's been on a great roll.
Check it out, people, and send her some love. Lord knows she probably needs it as much as I do!
Back From BlogHer '07:
found out that other than the BlogHer co-founders, I'm the only person who has spoken at all three BlogHer conferences, plus BlogHer business in New York.
She references some Web 2.0 services in use including Haystack Networking that facilitates "serious social networking for businesses and associations." Unfortunately I'm too busy ignoring Friendster to check out Haystack at the moment.
Old Black Media Gets A Whiff of Web 2.0
Lynne takes a quick look at magazine sites adding Web 2.0 functionality or otherwise updating their approach.
Your Own Text Messaging Program
A bit about TextMarks which I think I may start using for ProHipHop and Hip Hop Press.
Plus:
Blidget Marketing for Your Blog
Board Bangers Go Platinum in Peer-to-Peer Networks
That's not all she's posted in July but that covers a lot of interesting territory. Lynne also recently reminded us of the deadline for panel submissions for next year's SXSW Interactive conference.
Though the deadline has now passed, I had just enough time to propose a panel tentatively titled: From B2B Blog to Media/Event Empire.
Basically, I would moderate a panel featuring folks who've leveraged their B2B blogs to build still growing media and event companies, i.e., it's me getting to pose questions to the folks who've realized my dreams.
Lynne, thanks for the inspiration!
Update:
I realize some may be confused by my use of Hip Hop 2.0 rather than Web 2.0 for Lynne's blog. That's really a bit of respectful acknowledgement that Lynne was one of the early hip hop bloggers that formed the scene that brought me into hip hop blogging back so long, long ago [in Internet years].
Music industry news from Hypebot:
The LA Times killed a column that advocated free music giveaways as Prince did recently in the UK. (read the full text of the banned article here.) and late in the week the columnist issued a response.
And speaking of Prince, the non-profit Electronic Frontier foundation sued Universal on behalf of a young mother whose video of her son dancing to Prince's "Crazy" had been pulled down from YouTube. Watch the reposted video here.
A new study of Live365 underscored the importance of internet radio to independent music and labels.
Hypebot interviewed music industry blogger Glenn Peoples of Coolfer.com (Part I & II)
CD importer Smash has closed its doors and Hypebot took an in depth look at this dwindling music industry sector.
EMI is partnering with digital agency VerveLife for new marketing promotions like a DRM free download giveaway with Burger King UK.
President Bush showed his ignorance of current battles over performance royalties at radio at a recent press conference.
Rhapsody revealed that they have no plans to start selling DRM free downloads until the majority of major label product is available without the current restrictions. Napster had recently expressed a similar policy.
Last.FM got some backlash for demanding that indie artists waive some royalties before the customized net broadcaster will play them.
See ProHipHop's Hypebot Industry News category for past roundups.
Dog Fighting PSA from Last Chance for Animals
Glad to see this PSA released as an embeddable YouTube video at the same time that it's being offered in traditional formats to media outlets. It's obviously intended to reach an audience that's already mostly against dogfighting and could be mobilized for antidogfighting campaigns that target elected officials and other relevant groups as well as for Last Chance for Animals fundraising.
That's valid but it would be nice to see some PSAs featuring folks with street cred and strong antidogfighting positions, like Just Blaze, rather than the Russell Simmons/Al Sharpton crowd whose target audience and agenda are a bit more complicated.
There are some pretty nasty videos against dogfighting posted at YouTube that are also not relevant to changing the behavior of participants.
On the other hand, my history of opposition to groups like the KKK never involved rational discussion or psa propaganda. I was always with the crowd trying to shut them down by direct action at public appearances. I don't think that's really a good idea with hardcore dogfighters so I think they will have to be shut down by combined attacks on entertainers who use dogfighting imagery to enhance their street cred, pressure on any advertiser involved with such entertainers, harsher targeted legislation and beefed up enforcement of current and future laws.
While that will drive the hardcore further underground, and will not work for less polarizing issues, it will start to remove public space and support for dogfighting. Such tactics can create a public atmosphere that will shift consciousness in a more positive direction especially among children.
Another approach might interest folks who really do want to hack consciousness more directly. Undermining the false assumption that dogfighting is natural for dogs like pit bulls will help to undermine support among those who don't fight dogs but are easily swayed by such arguments that, if unexamined beyond their own immediate experiences, just "makes sense" or is "simply logical" or that inspires a "positive gut reaction".
It's tough but it's a worthy task.
Related ProHipHop Coverage:
Message to the Hip Hop Nation Regarding Dogfighting
Though I already have a rather neglected ProHipHop Amazon store, I was so inspired by AllHipHop's straightforward site implementation of such a store that I decided to start over and embed it in my site rather than offsite.
So here's the beginning of the new ProHipHop Bookstore. I've started with a selection of business books that I've read and strongly recommend. I'll be adding additional categories and media in the future.
You may have noticed that I have also added the Bookstore to the nav bar at the top of the page that serves to tie the core components of ProHipHop's network together as well as boosting closely related projects.
Since Music Biz Blogs is not getting much traffic, even though it's an awesome resource [seriously, I mean that], I've demoted it from nav bar status. You can access Music Biz Blogs from the sidebar of World Cypher as well as from the Altered Beta links that one can find at the bottom of the left sidebar on most of my blogs.
The rest of the nav bars will be updated but ProHipHop's is the current new version.
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