What Should Future SXSW Bands Do to Maximize Impact?

Though I gave Matt Sonzala a hard time about his across the board attack on the "media", the narrow focusing of attention on celebrities that is evident even in the blogosphere should be a real note of concern for independent and up-and-coming musicians planning future trips to the SXSW music festival.

I’m working on some ideas about how to maximize one’s impact from attendance at SXSW focused on extending one’s presence via online media and on some things one might do while at the festival.

What are your thoughts on how small-time bands can best benefit from attending SXSW as the festival transitions due to the growing presence of big brands?

Comments are open for this one.  You can also send comments or links to your own posts to me at:
clyde(at)prohiphop(dot)com

I’ll include as much as I can in an upcoming post focused on this topic.

Related ProHipHop Coverage:
SXSW: Matt Sonzala is Sick of Us "Lazy Ass Media" Folks