BeatKanye.com: Cause It's So Much Fun Watching Him Lose
Cassettes Won't Listen, aka Jason Drake, has supposedly set up a website at BeatKanye.com to wage a web campaign for his video, Paper Float, and beat Kanye West in the MTV Video Music Awards.
He's got a great concept:
"I decided that I wanted to beat Kanye because it's so much more fun to watch Kanye lose an award than it is to watch him win one...I'm tired of seeing him win and hear him talk about how he's the best there ever was, how he's changed the game, how he's the second coming of Christ, how his lighting show will beat your lighting show."
Sadly, BeatKanye.com simply redirects to the Paper Float video at Overdrive.
The writer might have misunderstood or maybe a site is on the way. Who knows?
But it was a let down to go to a domain expecting a website built on a catchy idea and not even getting a YouTube video of Kanye spazzing out. Know what I mean?
It's just sad to see an artist fail to fully implement a great concept.
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Be KANYE: "Viral Video" Ad for Absolut Vodka


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