ChatterBox Publicity: Social Media Public Relations

ChatterBox Publicity has announced a "new business mission" emphasizing the use of social media processes and tools in promoting their clients:

"CBP has repositioned itself to provide their client's with a new standard for engaging their customers or target audience. The new method will allow client's to connect with their target on a more personal and effective level."

"These tools will also provide their client's with feedback and research, which are valuable to their client's overall marketing goals. A sample of tools, applications and platforms used to evaluate a campaign's success include Facebook, Technorati, Del.icio.us, Twitter, Flickr, Digg, Reddit and StumbleUpon."

While lots of folks are using such methods for marketing and publicity, the issue of evaluation is key to serving clients effectively which includes educating clients to understand that successful campaigns just don't look like they used to!

ChatterBox Publicity's Jonnice Slaughter blogs at PRIMP: PR Is My Passion and contributes to Flack Me.

Tomorrow, that's Wednesday, July 30th, Ms. Slaughter will be on Blogtalkradio's The Kevin Ross Show live online at 10:30 PM EDT to discuss "PR's responsibility to social media and the influence of bloggers".

Official Site:
ChatterBox Publicity

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