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August 25, 2008

Winnipeg’s Fresh I.E. Raps in Crystal Meth PSA

Winnipeg is launching a drug prevention program featuring an anti-meth PSA with rapper Fresh I.E. and some graphic imagery:

"A 12-year-old boy strapped to a chair chokes as battery acid is forced down his throat, winces in pain as his teeth are drilled until they pour blood and worms are dumped all over him."

No, that’s not what happens to street salesmen when captured by their rivals.  It’s a dramatic illustration of the negative effects of crystal meth on users created by Original Pictures Inc.

The video is part of the Adapt Campaign by In Fuse Group Inc.

Official Site:
Original Pictures Inc

Posted by Clyde Smith on August 25, 2008 in Commercials & PSAs, Marketing | Permalink

2 Responses to “Winnipeg’s Fresh I.E. Raps in Crystal Meth PSA”

  1. The Motorokr says:
    August 25, 2008 at 5:06 pm

    It’s always good to see rappers do good with their talents and influence.

  2. Clyde Smith says:
    August 26, 2008 at 12:54 pm

    Or, as Frank once babbled on Mash:
    “It’s nice to be nice…to the nice!”