The Game Beats Bow Wow in Xbox 360 Madden Face Off

Jermaine Dupri Watches Bow Wow vs The Game

The Konsole Kingz instigated claimed to instigate [see note below] a Madden NFL 09 Video Game competition between Bow Wow and The Game on Friday in LA hosted by Xbox 360 and the Konsole Kingz.

The Game beat Bow Wow 55 to 23 but, unlike 50 vs Kanye, there were no losers here!  Well, except for Bow Wow who has to act cool with losing $100k if it is, in fact, his own money.

But how seriously could you take this?  It's simply a fun way to get everybody involved some publicity.

It's worth checking out the Bow Wow vs The Game microsite for a simple but effective display of various microchunks of content generated at every stage of the campaign and almost all leading back to the Konsole Kingz site.

Note:
Senor Kaos gives a more complete picture of how this event came to be.

Related ProHipHop Coverage:
Madden NFL 09 Video Game: Hip Hop, Emerging Artists