ABSOLUT BROOKLYN: A Place, A Taste, A Spike Lee Joint



ABSOLUT BROOKLYN trailer featuring Lemon Andersen, directed by Spike Lee

ABSOLUT BROOKLYN is an ABSOLUT VODKA campaign that:

"brings you back to the "718" with the launch of its fourth limited-edition, city-inspired flavor ABSOLUT BROOKLYN. From Carroll Gardens and Cobble Hill to Bed-Stuy and Bensonhurst, ABSOLUT BROOKLYN honors everything great about our beloved borough. We hope you'll be part of the summer-long celebration – dubbed stoop life – and enjoy the blend of red apple and ginger replete in a specially designed bottle reminiscent of "Brooklyn Stoop Life."

"We are even helping to build stoops this summer through our philanthropic partnership with Habitat for Humanity – New York City. ABSOLUT will donate $50,000 of the profits of ABSOLUT BROOKLYN to help build quality homes for families in need. The funds will be dedicated to Habitat’s newest affordable housing project in Bedford-Stuyvesant, scheduled to be completed in 2011."

In that case, I'll have another!

Comments

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