ProHipHop

Tupac’s Papers Available Today at Robert W. Woodruff Library

Following two years of extensive collection and categorization, the Atlanta University Center (AUC) Robert W. Woodruff Library announces the opening of the Tupac Amaru Shakur Collection on the fifteenth anniversary of the death of the platinum recording artist, actor and poet who remains one of the most influential writers and performers in the hip-hop/rap genre.

Spanning a period from 1969 to 2008, this remarkable collection includes song lyrics, poems, track lists and video treatments, as well as manuscripts by Shakur family members and members of the rap groups Dramacydal and the Outlawz. Memorabilia, correspondence to and from Shakur, fan mail, media clippings and publicity materials are also included. Particularly noteworthy items within the collection are a handwritten video treatment for “Dear Mama,” his song that was inducted into the Library of Congress collection; a notebook of songs eventually recorded for Shakur’s immensely successful 2Pacalypse Now album; and handwritten drafts of poems included in The Rose That Grew from Concrete.

The Shakur Collection represents a partnership between the AUC Woodruff Library and the Tupac Amaru Shakur Foundation to make available for scholarly research the manuscript writings and other papers of Shakur. The collection is extensive and comprises approximately 11 linear feet, with 30 boxes of materials, and has the distinction of being one of the few publicly available research collections of an individual hip-hop artist.

Born in East Harlem, New York, Shakur first came to prominence in the early 1990s as a featured rapper for the vocal group Digital Underground and went on to become one of the most significant cultural icons of the hip-hop generation. Prior to his untimely death at the age of 25, Shakur released five record albums and appeared in four motion pictures.

Ten albums, numerous compilations and four feature films have been released posthumously, including Tupac: Resurrection, which received an Academy Award nomination for “Best Documentary (Feature)” in 2005.

“We’re honored to have partnered with the Tupac Amaru Shakur Foundation to preserve the artistic legacy of Tupac Shakur through this collection,” said Loretta Parham, CEO and Library Director. “He transformed the landscape of hip-hop culture and was one of the most compelling voices and talents of his generation. As an academic library, we feel privileged to be the stewards of the Shakur Collection and to promote for scholarly research.”

Vernal Cambridge, Executive Director of the Tupac Amaru Shakur Foundation adds, “We are excited about the centralization of Tupac’s massive body of work and materials. The Tupac estate has done a great job at preserving his history. Similar to his albums, and documentary film, Tupac: Resurrection, this unique collection gives Tupac another opportunity to tell his story in his own words. The lessons that students, researchers, and fans can learn from this close and personal look at his writings are invaluable.”

The collection is available for research in digital and original formats in the AUC Woodruff Library’s Archives Research Center Reading Room.

Is Billboard’s 2009 Canadian Music Industry [i.e. Album & Song Sales] Report Unintentionally Misleading?

A press release from the Nielsen Company and Billboard titled "The Nielsen Company and Billboard’s 2009 Canadian Industry Report" isn't really about Canada's music industry as a whole but about album and single sales in Canada. That said, it's well worth a look.

What bothers me about these reports is that they only look at sales figures without providing the number of releases. So, for example, they say:

"Total Album sales declined 2.2% compared to 2008, continuing a trend of declining music sales in Canada."

But it's hard to know what that means without comparing the number of releases in those years. If we're focused on album sales, I have the general sense, though not the data, that there are less albums released each year and more emphasis on digital singles. And, in hip hop, much more energy going into mixtapes.

Without the data, that's speculative. So I appreciate the public release of this information but I wish they'd publicly correlate the sales to the titles that are tracked in the process. I assume they have that info and you could buy it from them but the general image of declining album sales without the check of number of releases helps support a public message of doom and gloom that may be even worse than the increasingly difficult reality.

But if you're deciding whether or not it's worth releasing an album and you're basing your decision on sales without comparing those figures to number of releases, you don't really have a basis for informed action. Of course, that's not all you want to consider but, knowing how folks interact in corporate meetings, I know all sorts of people will be dropping the declining sales figure in meetings to show off or justify their agenda, everybody will nod and then act based on that incomplete insight.

Morgan Stanley Releases Mobile Internet Report

Morgan Stanley has released The Mobile Internet Report, a rather large work by a whole group of researchers, in complete and highlighted versions for free. It's a look forward as the mobile Internet ramps up on smartphones introducing a whole new playing field.

Brainstorm Tech focuses on the treatment of the iPhone in this study.

Scribd:
The Mobile Internet Report
Key Themes

Marc Lamont Hill: Beats, Rhymes, and Classroom Life


Marc Lamont Hill: Beats, Rhymes, and Classroom Life book

Marc Lamont Hill – Beats, Rhymes, and Classroom Life

I recently added new titles at Hip Hop Research and one that caught my eye was Marc Lamont Hill's Beats, Rhymes, and Classroom Life: Hip-Hop Pedagogy and the Politics of Identity.

There's been a a lot of grassroots action connecting hip hop and education so it's nice to see some legitimizing work coming from a hot shot in the academic research establishment like Dr. Hill.

Lack of Advertising = Struggling Business?

According to a recent Ad-ology Research study, Advertising's Impact in a Soft Economy:

"More than 48% of U.S. adults believe that a lack of advertising by a retail store, bank or auto dealership during a recession indicates the business must be struggling. Likewise, a vast majority perceives businesses that continue to advertise as being competitive or committed to doing business."

Definitely food for thought in a time when advertising budgets are being slashed left and right. Since some cuts are inevitable, looking at how one can maintain a presence in the public eye beyond advertising through public relations and smart viral marketing is also worth considering.

Hip Hop Research Blog: Book List Now at 51 Titles


Yvonne Bynoe: Encyclopedia of Rap and Hip-Hop Culture book

Yvonne Bynoe – Encyclopedia of Rap and Hip-Hop Culture

This has been a light week at ProHipHop between cable outages forcing me to use an excruciatingly slow dialup connection and the peaking of my allergy season. So I gave it the triply whammy and spent the day working on Hip Hop Research.

If you hadn’t noticed my previous post on this project, basically I’m developing a blog-based book list of academic studies of hip hop with a few high quality related journalistic and photographic volumes thrown in for good measure.

I’m happy to report that I added the 51st title today and it’s pretty impressive, not for what I’ve done but for what researchers giving serious attention to hip hop have accomplished. You can see the full list in the right hand column of the blog.

Though I’m working on this project as a first step towards an annotated bibliography, i.e. a reference book that a library-oriented press would put out, I think the blog itself will be a great tool for students, educators and researchers interested in hip hop. In particular, it’s a very easy way for students dealing with sceptical teachers who don’t realize that a lot of serious work has been done in this area to show that hip hop is a legitimate object of study.

The evidence speaks for itself unless you’re dealing with a problem faculty member. In that case, best of luck!

Special thanks go out to MV at Hip Hop Lives for suggesting some newer volumes of which I was unaware.

I also discovered that The Hiphop Archive’s website has greatly improved since the last time I checked it out. Of particular relevance to Hip Hop Research is the Hiphop University: Working Bibliography.

Hey, if you have an appropriate place to mention Hip Hop Research, please do. I think it’s ready for folks to start spreading the word and it will only be useful if folks hear about it!

Hip Hop Research: Towards an Annotated Bibliography

For the last few years I’ve intended to start work on an annotated bibliography of book-length academic studies focused on hip hop. Because such projects can be quite tedious, it’s been easy to put off but I’m feeling the need to connect my hip hop blogging and my academic background and so I’ve launched Hip Hop Research as a way of kickstarting the project.

I’m going to keep things fairly simple at first and then build as I go.

In addition to some initial book posts, I’ve also posted a downloadable version of a paper I wrote for a collection development class I took a few years back while earning my MLS.

It’s definitely a paper for a class but it may be useful for folks interested in what was out there and readily available at the time.

If you are an academic doing hip hop research, please contact me via the Hip Hop Research blog.

Though the annotated bibliography will focus on book-lenth projects, I’m open to posting or letting researchers guest post information on academic papers they’ve done for conferences or for publication.

I’m not planning on doing such research myself but I think such a project can help legtimize an emerging field while helping me tie some loose ends together.

Charlene Li Launches The Altimeter Group

Charlene Li, co-author of Groundswell: Winning in a World Transformed by Social Technologies, recently left her position as an analyst for Forrester Research and launched the Altimeter Group.

She discusses her new project on her blog:

"In the book Groundswell, Josh Bernoff and I took the confusing world of social technologies and boiled it down so that not only was it understandable, but also approachable and actionable for businesses."

"My goal is to continue providing that kind of thought leadership and insight primarily through writing, public speaking, and consulting. I’ll be writing here on my blog, The Altimeter, and if I’m lucky enough to find a publisher again, a book. Speaking at both conferences and private corporate events will bring those ideas to a broader audience. And I’ll also provide direct consulting through Altimeter Group to a small number of clients who need to tap into my thought leadership via a retainer relationship."

ProHipHop wishes Charlene Li the best of luck in her new endeavors.

Related ProHipHop Coverage:
Groundswell: Winning in a World Transformed by Social Technologies

808s & Heartbreak: Kanye West Testing Songs in Airports

Kanye West is apparently conducting one-on-one focus groups in airport settings for songs off the upcoming 808s & Heartbreak.

Jenny Lewis, of whom I’ve just now heard, singer in Rilo Kiley, of whom I’ve vaguely heard, said:

"We missed our flight and had to wait a couple of hours in the lounge…I noticed Kanye West was waiting for the same flight. He looked over and said, ‘Excuse me, would you mind listening to my new track?’ And so he put his headphones on my head and I listened to two of his new songs. He had no idea who I was. I guess he was doing research."

Combined with the Love Lockdown retake, presumably due to fan feedback, Kanye’s showing an interesting responsiveness to the opinions of others.  It’s good to see him getting out of the lab and into the field.

Available via Amazon:
Kanye West - 808s & Heartbreak

Ypulse Launches Youth-Focused Ypulse Research

Ypulse, the "leading independent blog for media and marketing professionals seeking to reach youth audiences", recently announced the launch of Ypulse Research:

"a neutral platform and channel within Ypulse.com, where youth-oriented research reports and white papers will be available for sale. Additionally, Ypulse Research provides unique advertising opportunities where research companies can promote their companies, studies and services via traditional online advertising units."

This is a nice look for Ypulse which is working with Modern Media Partners on the project.  I like the fact that they’re using blogging software for their catalog of research reports.

As a B2B play, Anastasia Goodstein began expanding Ypulse from a blog to a full-time business in 2006 including the Annual Ypulse National Mashup conference.

Tip via Lynne d Johnson.